Saturday, July 19, 2008

Barbie beats Bratz in the ultimate no-motions-barred event

Despite Bratz starting off the match with a near submission through a triangle choke, Barbie pulled a complete reversal and put Bratz into a neck crank, allowing the ref to end the match in Barbie's favor.

The jury came back in the Mattel lawsuit against Bratz, finding that the creator of the Bratz dolls, Carter Bryant, created the Bratz dolls while he was under contract as an employee of Mattel. Bryant shopped his designs to Bratz, ultimately creating a hit toy that, according to Mattel, has hurt Barbie sales over the past couple years.
They jury will come back with damages starting Wednesday. Mattel seeks an injunction against Bratz producing the dolls as well as $1 billion in damages.
An interesting verdict. From my point of view, I'm not a fan of either product. Barbie herself seems fine, it's more the fact that Mattel is generally unobtainable for a realistic price to small retailers. And Bratz, ugh. Now there's a positive role model for girls.
Read more about it in the New York Times.

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