So, it turns out the dude (yes, dude) who designed the Bratz dolls was working for Mattel (Barbie) when he did. What's more, he used the Mattel fax machine to fax designs to MGA Entertainment (Bratz) and enlisted the help of Mattel co-workers in designing the dolls. Mattel didn't seem to care too much about it until the Bratz franchise helped erode Barbie's share of the market. Now they're mad. And they're going after MGA.
Check out the soap opera here.
Sunday, June 15, 2008
Barbie vs. Bratz smackdown!
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