Monday, February 4, 2008

Toy Recalls - What Do Kids Think?

With all the media coverage of the toy recalls, no one has taken the time to find out what the kids think of all this. I mean, they are THEIR toys, right? Shouldn't we be curious to find out what the end user thinks about this?

Well, Funosophy, a company that helps design and markets toys, did a survey of 300 kids boys and girls aged 9-11 to find out.

Turns out, 70% knew something about the recalls, of those, 40% of the kids surveyed knew that the issue was with "lead paint, toxins, poisons or magnets.

What do they think about it?

Here's a quote from an eleven year old girl "“I think that it is good for them to ask for the toys
to come back because it isn't safe to play with. I wouldn’t want to play with something that could make me sick. Hopefully they will fix the problem and then kids won’t have to send their toys back. It is kind of scary that you could have been playing with something that isn’t safe.”
—Girl, 11"

Check out the report here at Funosophy website.

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